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Episode 3: Get on the Trending Train

The word viral makes me want to vomit. Hello there, if you’re new to the podcast, I’m Vix and I’m you’re host. Vix is a nickname I love because it most accurately describes all of the things I do for clients, friends and colleagues on a daily basis — I was, long before Olivia Pope Read More

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How to be the Alpha Your Clients — and Digital Audience — Need

Alpha is often something we hear when we’re talking about pack mentality, dog training and fraternity spats. Life makes up so much of what we create in this world for ourselves, in our businesses and our personal lives, so it’s important to think about how you interact with your clients and how you can support Read More

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3 Types of Facebook Posts and Why You Should Use Them

Facebook offers different types of organic content and you should be experimenting with at least these 3 in order to Guess, Test and Review what makes your audience convert and engage. Facebook is the best way to reach an engaged audience (1.86 BILLION active monthly users)  that is primed to convert. According to a Fortune Read More

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What is an Influencer?

An influencer is a person or small business that engages its audience in a way that leads to conversions. Influencers can endorse products (think Kim Kardashian), create their own products or feature products from other brands and make money from an affiliate program. As an entrepreneur, you only have so many hours in a day Read More

Fall in Love with Your Brand: 3 Reboots to Make This Month

February is the month of love and loving yourself means loving the work you do. To bring more of what you love into your life, your digital brand might need a small refresh. Here are some ways to do that quickly and efficiently to call into your life the work you want and truly DIY Read More